The guide may explain the importance of seafood, preserved fish, seasonal vegetables, local cheeses, grilled meats, sauces and breads, while also describing the role played by markets, producers and family-run businesses. Be San Sebastian can offer an approach in which gastronomy is presented as a cultural language rather than a simple succession of tastings. Each pintxo can become an opportunity to discuss a neighbourhood, a tradition, a historical period or a particular ingredient, allowing the visitor to understand the wider context behind the food. Guided tours San Sebastian focused on gastronomy can also help travellers distinguish between establishments aimed mainly at tourists and those that preserve a stronger connection with local customs.